Select Electric EV Films
Art direction | Design | Illustration
Select Car Leasing wanted to launch their sub-brand SELECT ELECTRIC; their dedicated zone for all things Electric and Hybrid and we were tasked with creating the explainer films to bring this to life.
Six films were made aimed at businesses and consumers explaining how EVs work, how financially you can access EVs and ultimately to help persuade confused customers over to the EV side. With the help of Nikki Shields, we storyboarded each film, worked on the look and feel of the films and drew multiple informative illustrations to be animated. The result was a set of films that could work independently or collaboratively that live in select car leasing’s EV hub.